Facebook Slams Burger King App
by Taylor Flatt on January 17th, 2009 at 12:44 pm EDT - 4,325 views
As I’m sure you all remember, Burger King came out with a new app where you drop friends for free whoppers. However, when Facebook got wind of this, they released this official statement saying it breaches user privacy,
We encourage creativity from developers and brands using Facebook Platform, but we also must ensure that applications follow users’ expectations of privacy. This application facilitated activity that ran counter to user privacy by notifying people when a user removes a friend. We have reached out to the developer with suggested solutions. In the meantime, we are taking the necessary steps to assure the trust users have established on Facebook is maintained.
This is nothing really surprising to be honest. The app had bad publicity written all over it. Frankly, I’m surprised Facebook didn’t do anything about it before this point in time. It seems that BK and FB will have some negotiations to undertake but I believe it will end in only one way. It will end by BK being forced to simply remove the app.
I, for one, think the whole thing is hilarious. I mean, what better way can you defriend someone than by telling them their are worth 1/10th of a hamburger? These things in life make life worth living.
Source: CNet
Category: Industry News, Online
Tags: App, Burger King, Facebook, Whopper
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6 CommentsAre You Worth a Whopper?
by Taylor Flatt on January 8th, 2009 at 8:56 pm EDT - 434 views
Earlier this week, Burger King has released an application that allows users to remove 10 friends for a free Whopper. The app is called Whopper Sacrifice and is no ordinary app. When you remove a friend, it not only removes them but alerts them and puts a message on your profile saying you did just that. They couldn’t let you get away that easily could they?
By essentially judging if your friends are worth a free hamburger, this plugin has not only powerfull effects online, but as well as offline too. With a lot of people having family and friends on their facebook, they might be their next “victim” and be rated “worth 1/10 of a hamburger”.
Burger King is basing this stretch on the new online “fad” that was said to be hot this year. The new trend is said to be that cutting Facebook friends is the in thing of ‘09. If you are interested in this new application published by BK, then visit their official website.
Are you worth a whopper?
Source: CW